Privacy Policy
Last Updated: January 2026
This Privacy Policy explains how Chromatrope Ltd ("we," "us," "our," or "chromatrope.co.uk") collects, uses, and protects your personal information when you visit our website. We are committed to safeguarding your privacy in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
Information We Collect
We collect the following types of information:
- Personal Data: Name, email address, and other contact details you voluntarily provide when contacting us or subscribing to our newsletter.
- Technical Data: IP address, device type, browser information, and operating system.
- Cookies: Unique identifiers stored on your device to track your preferences and interactions.
- Usage Data: Pages visited, time spent on site, links clicked, referral sources, and browsing behaviour.
- Affiliate Data: Clicks, referrals, and conversions related to casino and betting site affiliate links.
How We Use Information
We use the collected information for the following purposes:
- To analyse website traffic and user behaviour through analytics platforms.
- To track affiliate commissions and referral performance from casino and betting site partners.
- To improve site functionality, user experience, and content relevance.
- To send marketing communications (with your consent).
- To comply with legal obligations and detect fraudulent activity.
Cookie Policy
We use cookies to enhance your experience on chromatrope.co.uk. Our cookies include:
- Essential Cookies: Required for site functionality and security.
- Analytics Cookies: Track user behaviour to understand site performance (Google Analytics, similar services).
- Affiliate Tracking Cookies: Monitor clicks and referrals to casino and betting site partners for commission purposes.
- Marketing Cookies: Enable personalised advertising and remarketing campaigns.
You can control cookies through your browser settings and opt out of non-essential cookies at any time. Please note that disabling cookies may affect site functionality. For detailed information, see our Cookie Notice.
Third-Party Links
Chromatrope.co.uk contains links to third-party websites, including online casinos, sportsbooks, and betting operators. We are an affiliate website and may receive commissions when you click through and use these services.
Important: We do not control the privacy policies or practices of external websites. We strongly recommend reviewing the privacy policies of any third-party sites before providing personal information. We are not responsible for the data practices of casino operators, betting platforms, or other affiliate partners.
Your Rights
Under the UK GDPR, you have the following rights:
- Right of Access: Request a copy of your personal data.
- Right to Rectification: Correct inaccurate or incomplete information.
- Right to Erasure: Request deletion of your data (subject to legal exceptions).
- Right to Restrict Processing: Limit how we use your data.
- Right to Portability: Obtain your data in a portable format.
- Right to Object: Opt out of marketing and certain processing activities.
- Right to Lodge a Complaint: Contact the Information Commissioner's Office (ICO) at ico.org.uk.
To exercise these rights, contact us using the details below.
Data Retention
We retain personal data only as long as necessary to fulfil the purposes outlined in this policy, or as required by law. Specifically:
- Email Subscribers: Data retained until unsubscription or 3 years of inactivity.
- Affiliate Data: Retained for 7 years for accounting and commission purposes.
- Analytics Data: Retained for up to 26 months.
- Contact Enquiries: Retained for 2 years or as required by law.
Contact Us
If you have questions about this Privacy Policy, wish to exercise your rights, or have a data protection concern, please contact us:
- Email: [email protected]
- Website: chromatrope.co.uk
If you are unsatisfied with our response, you have the right to lodge a complaint with the Information Commissioner's Office (ICO) at ico.org.uk.
Note: This website is intended for users aged 18 and over. We do not knowingly collect data from minors. If we become aware that we have collected data from someone under 18, we will delete it immediately.